Shazam most tagged ads of 2013

Quality production music is a key ingredient in any successful ad commercial. It supports the message and creative idea by attracting the consummer’s attention.
Here are the top 10 ads that marked 2013 with their musical synchronization.
Source: Shazam UK

1) John Lewis “The bear and the hare” 115,500 tags
Agency: Adam&EveDDB
Lily Allen – Somewhere Only We Know

2) Sony “Volcano” 92,889 tags
Agency: McCann London
Ry X – Berlin

3) Sony Xperia “The best of sony for the best of you” 81,378 tags
Agency: Adam&EveDDB
Lucy Rose – Moving On Up

4) Talk Talk TV “Date Night” 70,576 tags
Agency: CHI & Partners
Starship – Nothing Gonna Stop Us Now

5) Tesco F&F “Autumn/Winter 2013” 70,000 tags
Agency: Warl
Ben Pearce – What I Might Do

6) Three “The pony, Dance Pony Dance” 61,110 tags
Agency: Wieden + Kennedy
Fleetwood Mac – Everywhere

7) Tesco F&F “Summer 2013” 60,000 tags
Agency: Warl
Aluna George – You Know You Like It

8) Ikea “Playin’ with my friends” 51,238 tags
Agency: Mother
Masters in France – Playin’ With My Friends

9) Tesco “A family Christmas” 41,970 tags
Agency: Wieden + Kennedy
Rod Stewart – Forever Young

10) Jaguar “Desire” 36,589 tags
Agency: Brooklyn Brothers
Lana Del Rey – Burning Desire

http://www.campaignlive.co.uk/news/1223825/

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